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"Food, clothing, housing and travel", why is clothing in the first place, because you can not eat a day, but it is impossible not to wear clothes a day. It can be said that the clothing industry will not die in any era, which is also reflected in Amazon.

The clothing category, that is, the Amazon category Clothing, the Clothing category in Shoes & Jewelry, can be said to be the second largest category on Amazon after 3C. Since 2019, Amazon's fashion category sales have started to grow by leaps and bounds and have been on an upward trend. By this year, sales have exceeded $75 billion and are still growing.

In fact, as early as 2018, Amazon's total clothing sales reached a staggering $30 billion. It was at that time that Amazon overtook Wal-Mart to become the number one clothing retail platform in the United States.

But what sellers can't ignore is that most of the proprietary brands on the Amazon platform exist in the clothing category. After all, self-employed is the son of Amazon platform, competing with its own brand, as a third-party seller will undoubtedly lose.

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